press release
99KB
november 25, 2014 - Chrysler
Chrysler Group LLC and Universal Music's Interscope Records Offer "American Music Awards" Viewers a OneTime Only Television Experience, Featuring Songs From Hit Artists Including Eminem, Fergie, Gwen Stefani and Phillip Phillips
Chrysler Group LLC and Universal Music's Interscope Records Offer "American Music Awards" Viewers a OneTime Only Television Experience, Featuring Songs From Hit Artists Including Eminem, Fergie, Gwen Stefani and Phillip Phillips
Chrysler Group's Artistic and Creative Alignment with Interscope Records Sees Debut of Five Custom Videos, Airing One Night Only during Live Awards Show in One of Company’s Biggest Collaborative Television Partnerships.
Chrysler Group LLC teamed up with Universal Music Group’s Interscope Records during last night’s American Music Awards (AMAs) to present viewers with a onetime only television experience featuring songs from some of the music industry’s biggest artists.
Together, the company and Interscope Records debuted four 30second and one 60second customized videos featuring new songs by Eminem (“Guts Over Fear”), Fergie (“L.A.Love (la la)”), Gwen Stefani (“Spark The Fire”) and Phillip Phillips (“Unpack Your Heart”) during the threehour live broadcast airing on ABC. The videos aired that night only during the AMAs in what is one of Chrysler’s biggest television partnerships.
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