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Atari — one of the world's most iconic consumer brands and entertainment producers — today announced a new partnership with Arkane Network, a global monetization platform and provider of multichain blockchain APIs and wallets. As part of the agreement, Arkane will integrate Atari's crypto-currency in its offering and will support the #atari Token and Atari's strategic objective to boost the adoption of the #atari Token throughout the interactive entertainment ecosystem and its blockchain initiatives.
The #atari Token is issued by #atari Chain, Ltd (Gibraltar), a company equally owned by #atari and the ICICB Group. Arkane, a blockchain platform for game developers to create, secure, and monetize their digital game assets, will support the #atari Token, making it so developers can use the #atari Token as in-game currency for buying, selling, and trading assets.
"Atari has always been a pioneer in the video game industry and it is great to see how they understand blockchain technology's increasing role in the development of the economic landscape within video games and entertainment," said Tim Dierckxsens, CSO & Co-Founder of Arkane. "With this partnership, we will bring game developers, the gaming community, and the #atari brand together to embrace blockchain technology as a solution to record digital assets and value transactions."
"Our partnership with Arkane is another significant step toward broad adoption of blockchain initiatives across interactive entertainment, and specifically our #atari Token cryptocurrency as a secure means to buy, sell, and trade digital assets," added Fred Chesnais, CEO of #atari Inc.
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