Press release
842KB
febbraio 17, 2020 - Diabla
Winter and summer: Diabla shows its news designs at Madrid Design Festival
Comunicato Stampa disponibile solo in lingua originale.
The brand surprises with six new pieces that are the perfect excuse to enjoy the exterior all year round
Invite us to go outdoors whatever the time of the year, inspire our creativity and add style to any environment. #diabla has once again proposed to create versatile, cosy and fun products that break with conventions and express new lifestyles in the open sky.
The most casual brand of Gandia Blasco Group presents during the #madrid #design Festival an annex to its catalog that includes new designs to be lived either if it’s cold or hot and that are fully adaptable to any environment. Therefore, the #diabla space in the Gandia Blasco showroom in the capital shows, from February 6 to 16, six refreshing proposals created by different designers for the firm:
Trip, the chic version of the classic folding chair designed by José A. Gandía-Blasco Canales and Borja García
Ploid, the Romero & Vallejo modular seating collection
Abstrakt Mona, Jonathan Lawes’ particular spin to the MONA table
Lena, the unique rope swing imagined by Frale Design
Mareta + Mareta XL, the groundbreaking armchair series conceived by Héctor Serrano
Sail mini, the children’s version of the most comfortable and playful pouf from #diabla, also by Serrano.
Likewise, a palette of three colors - pink, blue and white - serves as a conductive thread to exhibit a selection of pieces with which #diabla captivated in Habitat Valencia last September. Visitors
to the #diabla space during the festival can also see the first prototypes of the innovative GRILL chair, designed by MUT #design, after its good reception at the imm Cologne fair and before its official launch in Milan next April.
Finally, with the projection of the images of the winter / summer campaign, the presentation in #madrid intends to fully immerse all attendees in the creative universe of #diabla.
About #madrid #design Festival
Madrid #design Festival is a meeting that claims the value of #design as a transformer of society. An annual festival that during the month of February makes the capital of Spain the great showcase of international #design.
DIABLA at #madrid #design Festival
From 6th to 29th of February
GANDIA BLASCO #madrid - C. Marqués de Monasterio, 1
Monday to Friday from 10am to 2pm and from 5pm to 8pm. Saturday from 10am to 2pm.
A new brand with
a huge experience behind it
DIABLA is a new brand of outdoor furniture, accessories and complementary items.
The designs are typically casual, original and creative, with new formulas for enjoying outdoor living in all kinds of settings and at any time of year. #diabla is a brand with an inspiring attitude that offers creative ideas for stylish settings. The bold, colourful designs not only contribute something new, they are also the expression of new lifestyles.
DIABLA is the third #gandiablasco brand, a new business adventure backed by
this prestigious firm with close to eight decades of experience in the domestic and international contemporary #design sector. The collections are developed with the support of resources and expertise accumulated by #gandiablasco in terms of the #design, production and development culture that prevails in the business. The company entrusted the leadership of this new project to architect and designer Sara Romero, founding partner of the Romero Vallejo studio.
Diabla has its own online shop www.diablaoutdoor.com where its products can be purchased as well as the usual sales points of #gandiablasco.
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