Press release
109KB
aprile 16, 2019 - Peugeot
PEUGEOT presents the new PEUGEOT 508L PHEV as a world premiere at the Shanghai 2019 Motor Show
Comunicato Stampa disponibile solo in lingua originale.
PEUGEOT is pursuing the electrification strategy of its range and is opening a new page in its history in China. After the reveal of the new #Peugeot 508L at the Guangzhou Motor Show in November 2018 and the reveal of its new signature illustrating its repositioning in China, #Peugeot presents the new #Peugeot #508lphev in world premiere at the #Shanghai Motor Show in 2019. |
The 18th #Shanghai International Motor Show opens its doors today to the press. From April 18th to 25th, the 990 m² #Peugeot stand welcomes the Chinese public to Hall 7.2 of the National Exhibition Center.
They will be able to preview the PEUGEOT 508L PHEV: this Plug-in Hybrid version announces a new chapter in the brand's history and its strategy in terms of low-emission vehicles in China.
Chinese visitors will also discover on the stand the youngest #Peugeot range in its history in China with: - A complete SUV range with the presentation of the PEUGEOT 4008 and 5008 model year 2019 on the stand. - A sedan range topped by the new #Peugeot 508L launched a month ago, which reinvents the D segment and is presented in addition to the PEUGEOT 308 and 408. The entire #Peugeot range will fully meet the requirements of the Chinese CN-6 anti-pollution regulations.
PEUGEOT celebrates 208 years of history. The brand is based on a rich heritage of #automotive know-how and expertise, embodied in #Shanghai by the PEUGEOT 504 Coupe, which celebrates its 50th anniversary.
The new brand signature ("GAN WEI XIN DONG" / Feel your heart beat), illustrates the recent repositioning of the brand in a young, modern, dynamic territory. It is PEUGEOT's ambition to offer Chinese customers a sensory experience of the brand and its products. The monumental lion presented on the stand is moving forward with determination and without aggressiveness, a guarantee of serenity and confidence in the brand's future in China. |
508L back
1680x1120, 118KB
OFFICIAL 508L 0
2271x1200, 1MB
Shanghai 2019
996x681, 78KB
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