Cookie Consent by Free Privacy Policy website Exige Type 49 and 79 Celebration cars mark 40th, 50th & 70th Lotus milestones at Goodwood Festival of Speed 2018
luglio 18, 2018 - Lotus

Exige Type 49 and 79 Celebration cars mark 40th, 50th & 70th Lotus milestones at Goodwood Festival of Speed 2018

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  • Lotus Celebration #exigetype49 and 79 unveiled at Goodwood
  • Marking anniversaries of World Championship winning F1 race cars
  • Part of Lotus’ 70th birthday activity at the Festival of Speed
  • Lotus #exigetype49 debuts on the famous Hillclimb • Celebrations show bespoke nature of #Lotus Exclusive 

The #exigetype49 and 79 Celebration cars have been hand crafted by #Lotus Exclusive in a salute to Lotus’ 70th birthday, and the victory anniversaries of two historic race cars that helped define the brand as one of the all-time great automotive marques. On display and in action over all four days of the Festival of Speed weekend, with the #exigetype49 competing in the timed supercar runs on the Saturday, they’re a fitting tribute to one of the pioneering and entrepreneurial spirit of Lotus’ founder. In 1948 Colin Chapman built his first competition car, in a small London lock-up garage, following his own theories for improved performance. He formed #Lotus in 1952 and from there the company continued to innovate in both road and race engineering. Changing the very nature and intent of car design for ever, Chapman was at the vanguard of a new way of thinking and his concepts are as relevant today as they were 70 years ago. Speaking of the unveiling, and the company’s 70th #anniversary, Group Lotus’ chief executive officer, Mr. Feng Qingfeng, said: “Lotus is an iconic British brand and its contribution to both the world of motorsport, and development of sports car as we know them today, is undeniable. To be able to unveil our Celebration Exiges at the #goodwoodfestivalofspeed is truly historic, especially as the cars that inspired them are also here on display and in action. These Celebration cars are a fitting tribute to our past, but they reflect our future and show that we’re still true to our principles in building the very best luxury sports cars.”