Cookie Consent by Free Privacy Policy website Marchesi opens in Via Monte Napoleone, Milan
september 10, 2015 - Prada

Marchesi opens in Via Monte Napoleone, Milan

The opening of Pasticceria #marchesi in via Monte Napoleone, 9
marks the first expansion of the historic Milanese café from its original home in 191 years.
Founded in 1824 in via Santa Maria alla Porta, in the Corso Magenta neighborhood, #marchesi is
one of the oldest and finest pastry shop in Milan and long revered as a symbol of excellence. The
new “Marchesi” remains resolutely faithful to its forebear in its traditional spirit and impeccable
quality, now in a central, larger location, providing an expanded offering of its celebrated
products.
Designed by architect Roberto Baciocchi, the new shop respects the classic atmosphere and the
age-old allure of Marchesi’s landmark site in Via Santa Maria alla Porta, 11/a.
Spread across 120 square meters the space and its furniture are drawn with an air of refinement.
From the street, the stone façade features an inlay of Marchesi’s classic gold leaf logo and white
awnings over two glass windows filled with product that allow for unobstructed views into the
bright space, recalling the atmosphere of Marchesi’s landmark site.
Marble walls in the entryway, inspired by traditional elements of Milanese interiors, are the
backdrop for the display niches of the main wall. The central marble-topped bar with cherry
wood and glass cabinets, the mirror-backed shelf displaying an array of classical aperitifs and the
pastry display cases with curved glass hinge-tops – a heritage from #marchesi historic shop - are reinterpreted
in a new, modern and refined ambient.
Dark brown marble covers the floors underfoot while the beamed ceilings, featuring a peculiar
lighting system, create an elegant graphic effect.
While the restricted size of Marchesi’s original location allowed for standing service only, the new
shop presents two intimate seating rooms which are characterized by marble topped tables, soft
green velvet armchairs and sofas and are completely wrapped in a green floral jacquard silk
wallpaper.
The new menu, specifically conceived for this location, is classically served on fine china custom
made by Rosenthal, with sterling silvery cutlery custom made by Sambonet.
For nearly two centuries, #marchesi has excelled in the creation of fine pastries, inventive cakes,
fluffy croissants and creatively-stamped chocolates. A full offering of these time-honored
traditions – including several new products – have now been brought to life inside the new shop.
38 light-filled niches with clear crystal shelves, and cherry wood counters allow Marchesi’s famous
sweets to wrap around visitors like an opulent pastel coloured candy box.
A decadent variety of sugar coated candies, bon-bons, chocolates, pralines and cakes, are
presented in a new designed packaging, featuring a luxurious collection of products specially
developed for the new café. All pastries are freshly baked daily on the premises, just like the
original shop, to allow for the same high quality for which #marchesi is known.