Press release
51KB
august 26, 2014 - Fiat
Fiat Panda Cross to feature at the “Interfaith Match for Peace”
- The football champions of today and yesterday will be taking the field on September 1 to celebrate the values of sports, solidarity and fraternity.
- Fiat will be by their side with a fleet of Panda as Top Partner and Official Car.
- The new Panda Cross, the extreme development of the SUV concept, which can overcome any obstacle and is capable of attracting an international clientele with a variety of needs, will be showcased at the Olympic Stadium in Rome.
- A car autographed by the footballers will be donated by Fiat to “Scholas Occurrentes” and “Fondazione PUPI”, the two no-profit organisers of the event.
- The message of Peace continues to be spread on social networking sites with “Have fun in Peace”.
- The goal is to consolidate the bonds between Fiat and the world of sports under the sign of universally shared values.
Fiat will be taking part as Top Partner in the “Interfaith Match for Peace” on Monday, September 1 at 8:45 p.m. at the Olympic Stadium in Rome. Sponsored by the City of Rome, CONI, FIGC and Lega Serie A, the goal of the event is to exploit the communicative power of sports - and of football, in particular - to promote principles of fraternity and sharing. Faith - of any kind - will become an element of connection and an opportunity for mutual enrichment in everyday life and in sportsmanship.
For the occasion, Fiat will be making several Ducato Panorama and a fleet of Panda - customised with the Fiat logo and "Interfaith Match for Peace" graphics - available to organisers to transfer footballers to and from the Olympic Stadium. Courtesy services are not new for the small Fiat because, together with other Fiat models, it has been part of the official fleet which drives the Italian Nation...
(for more info download press release and photos)
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