Press kit
170KB
december 12, 2013 - BMW
BMW at the 2014 NAIAS Detroit
Never before have dynamics and efficiency been so precisely harmonized as in the new models from Germany’s premium carmaker BMW, now being presented at the 2014 North American International Auto Show (NAIAS) in Detroit. The 2014 NAIAS is the venue for the premiere of two high performance sports cars, the BMW M3 Sedan and the BMW M4 Coupé, as well as the BMW 2 Series Coupé. In addition, the BMW i3 and the BMW i8 are also being introduced. The new models from BMW M GmbH as well as the fully electric BMW i3 and the BMW i8 plug-in hybrid sports car have their own distinct character and reflect the extraordinary development competence of BMW when it comes to innovative powertrains and intelligent lightweight construction.
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