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september 06, 2013 - Mercedes-Benz

Mercedes-Benz at the 2013 Frankfurt International Motor Show

For its appearance at the Frankfurt International Motor Show from 10 to 22 September 2013, Mercedes-Benz is transforming the Festival Hall into a fascinating Mercedes world under the theme "Urban Experience". In a scenario which conjures up a vibrant urban setting, the visitor experiences the fascinating dynamism, diversity and innovative prowess of the Mercedes-Benz brand on a tour taking in three levels and well over 8000 square metres of exhibition space. An extensive stage with LED media screens covering some 1200 square metres sets the scene for the emotional and spectacular presentation of the key product and brand messages. The highlights among the new models on show
include five world premieres: the GLA as the latest addition to Mercedes-Benz's new generation of compact cars, the Concept S-Class Coupé, offering a foretaste of a forthcoming member of the new S-Class family, the S 500 PLUG-IN HYBRID, which sets new benchmarks with regard to efficiency as well as drivesystem and climate comfort, the S 63 AMG and the smart fourjoy study, heralding a new compact four-seater...