CALLAWAY GOLF APPOINTS JUSTIN TIMBERLAKE AS CREATIVE DIRECTOR
january 05, 2012 - Callaway
CALLAWAY GOLF APPOINTS JUSTIN TIMBERLAKE AS CREATIVE DIRECTOR
Timberlake to Help Drive Marketing and Brand Direction for
Callaway and its 2012 Product Line
CARLSBAD, Calif., December 15, 2011 /PRNewswire/ — Callaway Golf Company (NYSE: ELY)
today announced the establishment of an advanced, creative position for multiple Emmy and
Grammy Award-winning actor, musician and avid golfer Justin Timberlake. A Callaway Staff
Professional since 2008, Timberlake will lend his versatile talents as a Creative Director for the
Callaway portfolio of Brands. Timberlake will engage in the development and execution of highlevel
concepts within Callaway’s marketing activities and offer wide-ranging consultation on the
visual representation of the Brand. The multi-year agreement was announced by Jeff Colton, Sr.
Vice President of Global Brand and Product, Callaway Golf...