Press release
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march 17, 2023 - Visionnaire Home Philosophy
Apollo Belvedere Goes to Art Dubai
Launched in April 2022, Apollo Belvedere - the first #visionnaire NFT project - explores innovative art and design languages in the era of Web3. The synergy between the Visionnaire’s expertise and the artist Jonathan Monaghan’s aesthetics has created a strong bond between craftsmanship traditions and the #digital age.
The project continues in the tour of the main events related to the world of art and - after Art Basel Miami - it arrives in #dubai during the Art #dubai week. The project, where meta-luxury and metaverse meet in a single place - the Theater of #digital Art (ToDA) - is presented with an immersive video installation where physical and #digital experiences intertwine.
Apollo Belvedere is both a marble sculpture and animation, uniquely bound together with NFT+ technology. Combined with the marble sculpture, Monaghan created his video, a surreal 3D animation of an alien spaceship revealing a sculpture in a baroque setting. The bust faces the fiery red panther, a symbol associated with the ancient Greek god Dionysus and the concept of chaos.
Apollo represents a dialogue between physical and #digital worlds, demonstrating how the relationships between the two environments can bring new experiences to spectators and collectors.
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