Driven by adidas’ commitment to the #sport of training, Spring Summer 23 sees the brand join forces with RHEON™’s new era of material performance, developed by leading innovators at RHEON™ Labs, to introduce the all new adidas Techfit Control apparel range. Fusing adidas’ innovative material constructs with RHEON™ intelligent polymer, the latest high-tech range offers all wearers advanced support when training.
Born out of a NASA® project and developed for over 15 years at Imperial College, London - regarded as one of the leading institutes of innovation around the world - RHEON™ technology is defined as an energy-absorbing super-polymer that is highly strain-rate sensitive, meaning it remains soft and flexible in its natural state but stiffens when subjected to force.
Key product features include:
The #adidas Techfit Control collection will be available from 15th March 2023, on adidas.com and in own #adidas stores.
© Copyright 2024