Press release
15KB
july 28, 2022 - Beats by Dr. Dre (Beats)
Beats and Futura Laboratories unveil new Beats Studio buds design
The true wireless, noise canceling earbuds will be available Saturday at FuturaLaboratories.com, END Clothing and WeChat
July 28th, LOS ANGELES - #beats by Dre (Beats) and Futura Laboratories, a design company founded by FUTURA, will release special-edition #beats Studio Buds on Saturday. Featuring the pioneering artist's signature "atom" motif, the #beats Studio Buds deliver high-quality audio, Class 1 Bluetooth®, Active Noise Cancellation, Transparency mode, convenient one-touch pairing for both Apple and Android devices and up to 8 hours of listening time. This is the second official collaboration between #beats and FUTURA, as the tech brand and artist first partnered on Solo HD in 2013.
"MUSIC has always been a necessity in my creative space. but MUSIC on my #beats STUDIO BUDS take me to an entirely isolated inner space." - FUTURA
To further underscore the importance of music in his work, FUTURA created a playlist featuring songs that resonates with him and reflective of his New York City background. Check it out on Apple Music HERE.
The special-edition #beats Studio Buds ($149.99 / £129 / ¥1099 RMB) will be available starting Saturday July 30th, 7 am PT at Futura Laboratories Online, END Clothing and Beats' WeChat store.
All assets can be found HERE.
ABOUT BEATS: #beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, #beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand's continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. #beats was acquired by Apple Inc. in July 2014.
ABOUT FUTURA LABORATORIES: FUTURA LABORATORIES is a brand platform and design studio established in 1997 by pioneering artist and human FUTURA. It is a spinoff of PROJECTDRAGON, the artists first commercial creative studio. It has collaborated with leading brands since its inception and produces innovative and progressive designs for its partners. FUTURA LABORATORIES continues to work closely with UMBRELLA FILMS for visual amplification and TARANTULA DESIGNS as a creative think tank.
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