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march 01, 2022 - DS

DS Automobiles on show at Paris fashion week

  • Paris Fashion Week partner DS Automobiles is providing a fleet of 25 DS 7 CROSSBACK E-TENSE 4x4 300, DS 9 E-TENSE 225 and DS 9 E-TENSE 4x4 360 models, including a unique example with beetle-effect interference paint, to usher journalists, influencers and talent from #show to #show.
  • As part of this event reserved for women’s ready-to-wear fashion autumn-winter 2022-2023, DS Automobiles is conducting an editorial fashion photo shoot with DS 4.
  • The Paris Fashion Week Womenswear Ready-to-Wear Fall-Winter 2022-2023 shows are scheduled from Monday 28 February to Tuesday 8 March.

DS Automobiles has organised an editorial fashion photo shoot inspired by the visual principles of the greatest fashion photographers. Featuring photographer Aurélien Chauvaud and model Zoé Hotuqui and under the artistic direction of DS Automobiles Global Brand Designer #laurentnivalle, designs by Coperni are shown on multi-layer compositions around DS 4 E-TENSE 225 and DS 4 CROSS E-TENSE 225.

Photos and videos can be seen on the DS Automobiles Instagram account @DS_Official.

Official Paris Fashion Week partner since 2019, DS Automobiles is also on #show with a fleet of 25 Paris Fashion Week® branded DS 7 CROSSBACK E-TENSE 4x4 300, DS 9 E-TENSE 225 and DS 9 E-TENSE 4x4 360 models to escort journalists, influencers and talent around the capital of fashion for the Womenswear Ready-to-Wear Fall-Winter 2022-2023 shows. Since its launch, DS Automobiles has put electrification at the heart of its strategy selling a 100% electrified range since 2019. With 100% electric DS 3 CROSSBACK E-TENSE, DS 4 E-TENSE, DS 7 CROSSBACK E-TENSE and DS 9 E-TENSE plug-in hybrids with 225 to 360 horsepower, every DS features an electrified power unit. In 2021, DS Automobiles was the leading multi-energy brand in Europe with the lowest average CO2 emissions (97.3g/km on the WLTP cycle), thanks to its electrified range (35% of registrations globally). From 2024, every new model by the brand will only be 100% electric.