Press release
231KB
october 21, 2021 - Skoda
One million trees: ŠKODA AUTO reaches milestone with its ‘One car, one tree’ CSR initiative
› ŠKODA #auto has planted one million trees since the scheme was launched in 2007
› Area of reforestation equates to 347 football pitches or 227 hectares
› ŠKODA #auto combines a host of sustainability measures in its ‘Green Future’ strategy
Mladá Boleslav, 20 October 2021 – As part of its ‘One car, one tree’ CSR initiative launched in 2007, ŠKODA #auto planted its one millionth tree in Mladá Boleslav today. For every vehicle delivered to a customer in the Czech Republic, the car manufacturer plants one sapling. Fully committed to sustainability and environmental conservation, the company is also involved in a host of other projects across its international sites.
Maren Gräf, ŠKODA #auto Board Member for Human Resources, says: “For every vehicle delivered in the Czech Republic, we plant a tree, actively supporting reforestation. Our CSR initiative also means that we are contributing to the promotion of biodiversity. I am thrilled
that we have now planted our one millionth tree, making a long-term contribution to protecting the environment in ŠKODA AUTO’s home country. Sustainability plays a crucial role in our transformation process and is firmly embedded in our NEXT LEVEL – ŠKODA STRATEGY 2030.”
Representatives of ŠKODA #auto, the city of Mladá Boleslav as well as the partnership foundation (‘Nadace partnerství’) were present when the millionth tree – an English oak – was planted in the Three Emperors Park in Mladá Boleslav. Over the coming days, further trees will be planted at the carmaker’s Czech sites: a ‘Ginkgo biloba’ will be the initiative’s 1,000,001st tree, taking root in the Palace Garden in Vrchlabí, and a horse chestnut will be the 1,000,002nd tree, to be planted in Solnice not far from the Kvasiny factory.
By the end of this year, the number of trees planted across more than 170 locations amounts to 1,093,000. They cover an area the size of 347 football pitches, which is the same as 227 hectares of new forest. The project involves a total of 190 partners from all over the Czech Republic.
Further information in the press release to download
211020-211020 One-million-trees
3984x2784, 7MB
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