Press release
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february 23, 2021 - Renault
The Renault 5 Prototype, the wink is in the headlights (episode 2)
After a first episode devoted to the reinterpretation of the cult look of the original R5, we take another look backstage at #renault #design. In the spotlight, François Leboine, Director of #design Concept and Show-Cars at #renault. He explains how to succeed in the retro-futuristic exercise carried out on the Renault 5 Prototype, building a bridge between past and present.
Revive good memories, "provoke a smile", that's what François Leboine wanted with the Renault 5 Prototype. Responsible for concept cars and show cars at #renault, he looks back at the development of the prototype's headlights, which, he confides to us, embody all the work done on the car. To do this, he used a well-oiled method that he agreed to unveil to us.
"If I had to choose a particular element that symbolizes all the work done on the #renault5prototype, it's definitely the headlights."
The original R5 in all its forms as a starting point
Before starting any creative process, you need material. The first step, called analytical, was to gather archives to analyse, understand, decompose the original vehicle. To grasp its very essence. Photos, sketches by the original designer Michel Boué, period magazines, fascicles and brochures, made it possible to study the mythical R5 from all angles. A vehicle loaned by #renault Classic also helped to better understand certain elements such as the famous headlights.
"We really capitalized on the history of #renault and the R5 in particular, which had this special sympathy with people and this perfectly recognizable mischievous look."
Then the designers draw the first sketches on paper, like cartoonists who try to capture what makes a face's personality. "The sketches captured the fundamental elements that needed to be retained to reproduce the mischievous look of the original R5", explains François Leboine. Then, the designers moved on to a graphic palette to define proportions, contours, the distance between the headlights, to find the expression, the smiling look of the 1970s R5.
Then the designers draw the first sketches on paper, like cartoonists who try to capture what makes a face's personality. "The sketches captured the fundamental elements that needed to be retained to reproduce the mischievous look of the original R5", explains #francoisleboine. Then, the designers moved on to a graphic palette to define proportions, contours, the distance between the headlights, to find the expression, the smiling look of the 1970s R5.
"It was really important that the #renault5prototype was not just a slavish copy of the past, but that it really was a vehicle that contained the elements of the future."
The final step: the encounter
Finally, comes the encounter, the ultimate step for designers. The one that allows them to know if their work is successful. "Everything we've done, it’s the reaction of the people around us which determines if we've hit the bull's eye, if we've brought the R5 back to life or if it was a failure", explains François Leboine.
"The reaction of the internal people was already telling us that the car was going to be a success, but in the end it exceeded our expectations."
The #renault5prototype has indeed received a very warm and unanimous welcome. Whether on the headlights or on the whole vehicle, the treatment of the lines and the futuristic details were very much appreciated. With the #renault5prototype, the emblematic model of Renault's heritage now has a worthy heiress. A modern car, full of charm and in tune with the times.
Renault’s DNA respected, a successful projection into the future: mission accomplished!
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