Clara Garcovich acquires YATAY, the young sneaker brand made in Italy, vegan and sustainable

Milano, October 20th 2020 – YATAY joins the roaster of clients of Milan based communication agency Clara Garcovich Events and Public Relations. Starting October, #claragarcovich becomes YATAY’s Press Office, PR and Digital PR office for the Italian market and acts as communication hub for foreign markets.

Established in 2018, created and founded by Umberto De Marco, president of Coronet Spa - an Italian companypioneering in the production of environmentally friendly materials – #yatay is a #luxury brand merging quality craftsmanship with ethical resources to create exceptional footwear, featuring a minimal design and a chic allure.
Manufactured in Italy by hand, and developed to drastically reduce the impact on the ecosystem, the shoes aremade from eco-friendly materials, cruelty free (“bio-polyols” - polymers extracted from cereals, recycled wood, rubber and plastic) pairing long lasting comfort with impeccable style.
YATAY is innovation carbon-zero, sustainable production, ethical practices and innovative materials.
https://www.yatayatay.com/uk

Founded in 2002, #claragarcovich Events and Public Relations develops integrated communication projects and events for companies and brands in the several fields of Fashion&Luxury, Investment and Retail Banking, Consulting&Research, Sports, FMCG, Design and Automotive. The Milan based agency offers a full and coordinated service relying on the interaction of the several in-house departments, events, media relations, PR and Digital PR, thus a guarantee of performance in terms of communication plans and strategies.