Visionnaire strengthens its presence abroad with a new flagship store in Monte Carlo - Principality of Monaco. The brand, founded in 2004 by the historic company Ipe, leader in the furniture sector and in its innovation since 1959 in Bologna, today has become a reference point in the meta-luxury furniture sector and has 30 single-brand stores in 55 countries and a large network of department and multi- brand stores around the world.
The space, with three windows on the street, in the historic Boulevard des Moulin, covers an area of over 150 square meters at the “res-des-chausses”, where #visionnaire will be exhibited with its latest creations, and another 150 square meters in the basement where there will be located the #design offices.
Situated in the prestigious Carrè D’Or district, the beating heart of the high-end Monegasque shopping, favored by a jet set that touches all latitudes, the new mono-brand is characterized by a flexible and dynamic space, animated by a careful choice of environments that reflect the lifestyle and the elegant atmosphere that have always distinguished on an international level Garbarino Interior #design and #visionnaire.
Designed to fascinate professionals and #design lovers, increasingly attracted by the quality and excellence of Made in Italy, the new showroom aims to offer its customers an authentic and stimulating experience. The main best and long sellers of the company are the protagonists, and in particular the collections that have characterized a new stylistic path of #visionnaire, aiming to conquer the most demanding customers in the international market.
After passing the entrance, visitors are welcomed into a very large and bright architectural space, characterized by complete settings, enhanced by an interesting chromatic contrast and characterized by highly impactful decorative elements.
Large space is dedicated to the living sector and in particular to the collection designed by Mauro Lipparini; like King’s Cross, cultured and refined furniture - reflection of a natural and harmonious eclecticism - and a selection of modular upholstered furniture by Lipparini as the iconic best seller of the maison, the Bastian sofa.
The “Anthem” project (Fabio Bonfa design) was also selected, as well as the Kerwan dining table (design Alessandro La Spada), sculptural piece and perfect synthesis of the formal research carried out by the maison in recent years.
“With the opening of this new showroom in #montecarlo - notes Leopold Cavalli (CEO of the maison) - #visionnaire strengthens its presence in the European market, an area in which it is present with a sophisticated and ambitious distribution strategy, offering a new destination for professionals and customers interested in the values of uniqueness, 100% Made in Italy sartorial ability and “one of a kind” planning, expressed by our brand in collaboration with great and historical professionals of the project, the Garbarino family”.
“Our projects meet the criteria of competence and requirement – comments David Garbarino. Each step is integrated into a 360° approach: the arrangement of a space, the control of a construction site, the furnishing of a room, the conception of a piece of furniture. The safe and constant marriage between aesthetics and technique. With this philosophy was born the desire to share our experiences with those of the maison #visionnaire: a brand that already dresses the most beautiful houses in the world and that will undoubtedly has success in the Principality of Monaco and on the Côte d’Azur”.
Opening by invitation only: September 23rd starting at 5 pm @Visionnaire #montecarlo (40 Boulevard des Moulins, MC 98000, Monaco) For info: firstname.lastname@example.org
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