april 15, 2019 - Fiat

FIAT Kicks Off Convertible Season With Introduction of New 2019 124 Spider Urbana Edition

  • New 2019 #Fiat #124Spiderurbanaedition to be displayed at 2019 New York International #auto Show
  • Urbana Edition offers sporty, unique look and feel with Piano Black-painted exterior elements and Matte Gray interior accents
  • 124 #Spider Urbana Edition is available for $995 on 2019 124 #Spider Classica models, which start at $25,190 U.S. Manufacturer’s Suggested Retail Price (MSRP) — the most affordable roadster in its class
  • 2019 #Fiat 124 #Spideroffers a number of class-leading features:
    • Most powerful four-cylinder turbo engine in its class
      • FIAT is now the only lineup in the market that provides turbocharged power standard
    • Best-in-class cargo volume
    • Class-exclusive turbo engine
    • Class-exclusive quad exhaust tips
    • Both automatic and manual transmission offerings provide best-in-class highway fuel economy of 36 and 35 miles per gallon (mpg)
  • Italian-designed, fun-to-drive 2019 #Fiat 124 #Spider lineup is available in three models: Classica, Lusso and performance-tuned Abarth
  • 2019 #Fiat #124Spiderurbanaedition is now available in #Fiat studios
  • 2019 marks 120th anniversary of the #Fiat brand and 70th anniversary of Abarth
April 12, 2019 , Auburn Hills, Mich. - Just in time for the spring convertible season, the #Fiat brand announced today the new 2019 #Fiat #124Spiderurbanaedition.
The Urbana Edition will offer another option for Fiat 124 Spider customers to customize their roadster with dark exterior and interior accents that create a sporty appearance. This latest addition to the #Fiat Urbana lineup will be on display this month at the New York International #auto Show.
“With the most powerful four-cylinder turbo engine in its class, our Italian-designed #Fiat 124 #Spider offers an authentic top-down roadster experience with fun-to-drive dynamics,” said Steve Beahm, Head of Passenger Car Brands - Dodge, SRT, Chrysler and #Fiat, FCA - North America. “The new Urbana Edition offers a head-turning, custom appearance for the #Fiat 124 #Spider.”    
Based off the Classica model, the Urbana Edition includes Black Diamond 17-inch aluminum wheels with performance tires, dual bright exhaust tips and Piano Black exterior accents, plus a Gloss Black finish on the front pillar bar bezel, seat-back pillar and mirror caps. The Urbana Edition also offers front fog lamps for enhanced visibility.
Interior features include matte gray accents, Urbana leather/microfiber seats along with a wrapped instrument cluster hood and instrument panel.
The Urbana Edition package is available for $995 on 2019 124 #Spider Classica models, which start at $25,190 U.S. MSRP, excluding destination and is now available in #Fiat studios. The Italian-designed, fun-to-drive #Fiat 124 #Spider is the most affordable roadster in its class. With the new Urbana Edition, this package now offers a unique look for just over $26,000 MSRP.