Press release
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march 03, 2019 - Tommy Hilfiger
Tommy Hilfiger brings the spring 2019 Tommynow “See now, buy now” runway event to Paris
Tommy Hilfiger traveled to Paris with American actress and global brand ambassador, #zendaya, to celebrate their collaboration inspired by ‘70s icons and the 1973 Battle of Versailles #fashion show.
The experiential #event celebrated inclusivity in #fashion, with women’s runway looks available across an ecosystem of immediately shoppable channels in over 70 countries.
AMSTERDAM, THE NETHERLANDS (March 2, 2019) - Tommy Hilfiger, which is owned byPVH Corp. [NYSE: PVH], announces the Spring 2019 TOMMYNOW experiential runway #event featuring the TommyXZendaya collaborative collection. The show celebrated and honored strong, iconic women of ‘70s American #pop culture, as well as the 1973 Battle of Versailles #fashion show and the powerful statement made by the American models who took to the catwalk.
The in-season TOMMYNOW runway show continues to bring the brand’s spirit to life with consumers globally. Since Fall 2016, the show has traveled to cities across North America, Europe and Asia, and every stop continues to infuse TOMMY HILFIGER with the youthful and optimistic energy of local audiences. “TOMMYNOW Presents TommyXZendaya” took place on Saturday, March 2, 2019 at 9 p.m. CET, showcasing the Spring 2019 TommyXZendaya collaborative collection at the Théâtre des Champs-Élysées. The #event built on the success of Tommy Hilfiger's signature “See Now, Buy Now” format, and runway looks were immediately available across an ecosystem of shoppable channels in more than 70 countries.
Further information in the press release to download
TOMMYNOW SPRING 2019 TOMMY AND ZENDAYA
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