February 8, 2019 , Chicago
- Pickup unveiled at 2019 Chicago Auto Show highlights more than 170 #mopar products available for new 2019 #ram Heavy Duty
- Modified #ram 2500 #heavyduty features #ram Bar, LED off-road lights, bed step and more
- Custom #ram #heavyduty showcases conceptual products including beadlock wheels, off-road rock rails and spare tire carrier
- The #mopar
Truck brands unveiled today at the Chicago Auto Show
(CAS) a modified 2019 #ram
truck, highlighting a few of the more than 170 products #mopar
will offer for the most powerful, most capable #pickup
in the segment.
“The Mopar-modified #ram
on display at the Chicago Auto Show is the latest example of our commitment to offering owners a full product line to choose from right at launch of FCA US LLC vehicles,” said Steve Beahm, Head of Parts and Service (Mopar) and Passenger Car Brands, FCA - North America. “Whether it’s for the trail, the street or the worksite, #mopar
will have more than 170 parts and accessories that provide a path to enhanced capability for the new 2019 #ram #heavyduty
.” Mopar-modified 2019 #ram 2500 Heavy Duty
The modified #pickup
, based on a 2019 #ram 2500 #heavyduty Big Horn
powered by the 6.4-liter HEMI® V-8 engine, is trimmed in monochromatic Blue Streak production color and has been enhanced with the addition of vehicle-launch ready #mopar
parts and accessories, as well as a few unique conceptual products.
Mopar parts include a black, powder-coated #ram
Bar located in the bed and topped with five 5-inch LED off-road lights, each shining bright at 4,800 lumens each. An auxiliary switch bank inside the cab integrates with the #mopar
LED lights to provide an organized central area for operation of auxiliary accessories.
A rear bed step, a production option also available as a #mopar
accessory, lowers for easy access when the tailgate is up or down and retracts with a gentle push. A set of #mopar
off-road wheel flares offers additional defense against the trail while enhancing the truck’s rugged appearance.
A pair of #mopar
conceptual products work together to deliver tough, durable off-road capability. Conceptual off-road rock rails are powder-coated and provide protection for driving through the trails, while 17-inch custom-milled concept beadlock wheels work with aggressive Goodyear tires. In the bed area, a conceptual rear spare tire carrier holds up to a 37-inch tire.
The redesigned #ram
Heavy Duty’s interior is complemented with #mopar
brushed stainless steel door sill guards carrying the R-A-M text logo, currently in the #mopar
catalog. Bucket-style, waterproof #mopar
all-weather floor mats help defend against water, slush and other debris.
Mopar worked closely with the #ram
brand, engineering and the Product Design Office (PDO) to create its lineup of products for the new 2019 #ram #heavyduty
. Development included tens of thousands of hours of testing and validation to meet strict standards. Factory-exclusive data — information not available to the aftermarket — helped to integrate #mopar
parts and accessories with the #ram #heavyduty
The majority of the #mopar
brand’s menu of production parts and accessories will be available right at vehicle launch.