Press release
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january 24, 2019 - Giorgetti
Giorgetti goes back to Boot Düsseldorf, the most important indoor boat show, and designs the lounge of the Monte Carlo Yachts shipyard
Giorgetti is once again protagonist in the boating industry world and reconfirms the collaboration with Monte Carlo Yachts. On the occasion of Boot Düsseldorf, the indoor boat show held from 19 to 27 January 2019, the leader firm in the contemporary design and the shipyard of Monfalcone exhibit the excellence of made in Italy and the ability to offer innovative design solutions and with a great stylistic strength to the world.
Thanks to the exclusive and multifunctional collections, Giorgetti designs the space around the products managing to meet the needs of the boating industry with the same attention dedicated to the home design: the furniture signed by the brand are indeed thought to adapt to the most diverse habits of living and interpret an always more evident different influences between settings.
In this spirit, Giorgetti transformed the approach to design, offering cross objects able to guarantee the maximum comfort in each occasion, also on board of a #yacht. The fundamental element of personalisation present in each collection of the brand perfectly corresponds to those that are the needs of the boating industry, where the tailor-made planning of the interiors meets design and functionality, organisation of the spaces and comfort.
The boat show of Düsseldorf is a tangible proof of what has just been said. According to this, at the boat show of Düsseldorf, Giorgetti furnished the wide lounge of Monte Carlo Yachts. The lifestyle experience typical of the luxury yachts naturally improves through the planning vision of the design firm founded in Meda in 1898 and creates a scenography of great elegance. Within the exhibition space dedicated to the large-sized yachts, the lounge of Monte Carlo Yachts (Halle 6 - D27) receives the guests with Giorgetti outdoor proposals that encourage relax and spontaneity: from the Apsara modular and destructured sofas to the elements of Gea collection.
Indoor and outdoor blend together and the borders between the different settings vanish. This is Giorgetti philosophy and this is what happens in the nautical experience. Therefore, near the proposals for the outdoor life, the company presents the Drive sofa and the All Around seating systems. Within the armchairs, also the iconic Hug, whose elegant and sinuous wooden structure recalls some details of the luxury yachts.
Among the novelties of the last Salone del Mobile, Giorgetti shows also the Disegual table: the lines define themselves in a variety of angles, straight and curved lines, the symmetry composes itself in a new harmony that leaves space to an irregular design. To the majesty of this piece, the Alexa small armchairs are matched. Some accessories complete the space, such as the Ling coffee tables and the Moonshadow rug of Giorgetti Atmosphere collection.
“We are proud to be back at the boat show of Düsseldorf together with Monte Carlo Yachts, with which we share the same planning vision characterised by utmost attention to details, cutting-edge industrialisation and valorisation of made in Italy. The collaboration with the shipyard of Monfalcone enabled us to find a stimulating reality with which we can share an important challenge, that of revolutionising the indoors of the yachts bringing the aesthetic beauty, the modernity and the comfort of the home design on board. Monte Carlo Yachts is an extraordinary travelling companion that allows us to consolidate our expertise in the contract sector”, commented Giovanni del Vecchio, CEO of Giorgetti.
“Renovation in the continuity: this is the way in which we interpret the evolution of our range” – underlines Fabrizio Iarrera, CEO of Monte Carlo Yachts – “We are proud to present three new models that symbolises our vision, our identity and the strength of the Beneteau Group near a brand like Giorgetti, which shares our values and represents them in all its creations. An important selection of the latter will be protagonist of the wide lounge area of the Monte Carlo Yachts stand by bringing inside the richness of the selected materials and the mastery and originality of the production. Furthermore, we are particularly excited to continue this important collaboration with a brand that represents worldwide the Italian excellence in the art of interior design.”
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