NEW YORK, April 16, 2018 – Today, #michelobultra, the fastest growing beer brand in the U.S., has been designated by the PGA of America as the Official Beer Sponsor of the #rydercup and #pgachampionship. This new partnership includes rights for the #rydercup through 2020, as well as the #pgachampionship through 2019.
The sponsorship will commence with the 2018 #pgachampionship at Bellerive Country Club in St. Louis, Aug. 6-12. Then, beginning with the 2019 #pgachampionship at Bethpage Black on Long Island, #newyork, #michelobultra will also serve as the presenting sponsor of the Wanamaker Club. In addition, the brand will be presenting sponsor of the International Pavilion for the 2020 #rydercup at Whistling Straits in Kohler, Wisconsin.
“Our beer is brewed for those who seek to live fit and fun—and who lives that life better than golf fans?” said Azania Andrews, vice president, #michelobultra. “Our partnership with the PGA of America will allow us to further connect with an audience who prioritizes this balanced lifestyle.”
About Michelob ULTRA
Introduced in 2002, #michelobultra is currently the fastest growing beer brand in the United States by share. With just 95 calories, 2.6 carbs and an exceptional taste, it is the superior light beer that celebrates the active, balanced lifestyle of its drinkers that includes both fitness and fun. Brewed for those that live fit and fun, Michelob ULTRA’s choice of grains and extended mashing process leads to its refreshing taste and fewer carbohydrates. It is brewed with the finest barley malt, rice, all-imported hops and a pure-cultured yeast strain, all of which reflect Anheuser-Busch’s commitment to brewing quality. For more information, visit MichelobULTRA.com.
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