Cookie Consent by Free Privacy Policy website Michelob ULTRA Continues to Innovate With Superior, Light Beer in 7 Oz. Bottles
march 14, 2018 - Anheuser Busch

Michelob ULTRA Continues to Innovate With Superior, Light Beer in 7 Oz. Bottles

MARCH 12, 2018

Bottles create the perfect portion for a weeknight beer, further driving the brand’s leadership in the category

NEW YORK, March 12, 2018 – Today, #michelobultra, the fastest growing beer brand in the U.S., unveiled 7 oz. bottles, bringing consumers the superior, refreshing taste they’ve come to know and love from #michelobultra at a portion that will fit their needs any night of the week. When it comes to working out or enjoying a beer with friends, #michelobultra wants people to know that you don’t have to choose between one or the other – and with just 55 calories and 1.5 carbs, #michelobultra 7 oz. is a great choice to keep the weeknight light.

“We know that some consumers opt to refrain from drinking during the weeknights,” said #azaniaandrews, vice president, #michelobultra. “With #michelobultra 7 oz. bottles, our brand continues to lead the category by bringing consumers a great and lighter option they can enjoy during the weeknight occasion.”

Coming off last month’s launch of #michelobultrapuregold, made with organic grains at only 85 calories and 2.5 carbs, #michelobultra 7 oz. is the brand’s latest innovation to provide consumers more choices to balance enjoying beer with living an active lifestyle.

Michelob ULTRA 7 oz. launches this month and will be available in select markets across the country including Texas, Florida, Arizona, South Carolina, North Carolina, Tennessee, Virginia, Georgia and California.

For information, visit MichelobULTRA.com or follow @MichelobULTRA on FacebookTwitter and Instagram.  

About #michelobultra 7 Oz.

Introduced in 2018, #michelobultra 7 Oz. is a continuation of innovation by the fastest growing beer brand in the U.S. #michelobultra has always believed drinking beer and living a healthy lifestyle shouldn’t be mutually exclusive of one another. At just 55 calories and 1.5 carbs, #michelobultra 7 Oz. is a continuation of this belief, allowing consumers to have fun while keeping the weeknight light. With the launch of #michelobultra 7 Oz., the brand is bringing consumers more options to enjoy the superior, light taste of #michelobultra at a portion that fits into their day. #michelobultra 7 oz. is the perfect weeknight beer brought to you by the category leading brand. For more information, visit www.MichelobULTRA.com.

You might be interested in

june 15, 2017

The fastest growing beer brand in the U.S. is teaming up with #maxgreenfield and #goodfoundation to celebrate and support fathers ...