Press release
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december 20, 2016 - Suzuki Auto
Suzuki crowns dealers of the year for 2016
- Annual prize-giving ceremony in Tenerife rewards outstanding achievements and performance by #suzuki dealers during past twelve months
- TV personalities, Ant and Dec, announce trophy winners via video link
- Prestigious #event also saw awards given to over 20 #suzuki Dealers for long service
Suzuki GB PLC has recently named its “Dealers of the Year” at its annual conference on the Spanish island of Tenerife. The ceremony recognises the achievements, exceptional performance and service delivered by #suzuki car dealers across the #uk and Ireland during the past twelve months. TV personalities, Ant and Dec, who have recently played a lead role in the brand’s adverts for the Vitara compact SUV, announced each of the winners via video link. The trophies were then handed out by #suzuki GB’s Managing Director, Nobuo Suyama, and Aftersales Director, Denis Houston.
All showrooms were evaluated in seven different areas which included the percentage of target sales achieved, the finance penetration percentage, the Sales Customer Satisfaction Index (CSI), the Service CSI, the number of parts sold, and the quantity of accessories sold and returned on sales percentage. The figures were aggregated on a balanced scorecard to reveal the top dealer in each of the categories:
| Large Dealer: Medium Dealer: Small Dealer: Irish Dealer: | Colin Appleyard Cars Limited (Keighley) C&M McDonald (Aberdeenshire) Worthing #suzuki (West Sussex) Brownes Cars Limited (Co.Donegal) |
An individual trophy for Outstanding Performance in Customer Service was presented to Norfolk’s Fleming Brothers Limited.
In addition, 22 #suzuki dealerships were commended for their long-running commitment to #suzuki, with four sites celebrating 30 years with the brand:
| 10 years: | Gillanders Motors (Aberdeenshire) Phoenix #suzuki, Stirling (Stirlingshire) |
| 15 years: | Stoneacre #suzuki, Doncaster (Yorkshire) Springfield #suzuki (Tyne and Wear) Romford #suzuki (Essex) BCC #suzuki, Bolton (Greater Manchester) Pebley Beach Limited, Cirencester (Gloucestershire) Phoenix #suzuki, Paisley (Renfrewshire) Philip Petersen Limited (County Down) Tracks of Taunton (Somerset) Colin Appleyard Cars Limited, Ashton-Under-Lyne (Greater Manchester) |
| 20 years: | Trunk Road Garage Limited (Co. Monaghan) Border Cars Group Limited (Dumfries) |
| 25 years: | Chapel House Motor Co, St Helens (Merseyside) G T Garages (Yorkshire) Tracks of Exeter (Devon) Thomas Farrell & Sons Garages Limited (Co. Waterford) Stephen A Sims Cars Limited (Durham) |
| 30 years: | Quay #auto Centre (Devon) Autoworld Chesterfield (Derbyshire) Grenson Motor Co Limited (Cheshire) Brady’s Ratoath (Co. Meath) |
Dale Wyatt, Director of Automobiles, said: “We would like to congratulate all of our trophy winners on their outstanding achievement, as well as the dealer network as a whole for their exceptional performance during the past twelve months. It has been another very successful year for the brand across the #uk and Ireland, and with the brand new IGNIS compact crossover on sale from January, this is a very exciting time to be part of the #suzuki network.”
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