Press release
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june 22, 2016 - Peugeot
The new PEUGEOT 2008 SUV on display at Peugeot Avenue Paris
Since 15 June, two cars have been on display as part of the “Beyond Cities” summer event at #peugeot Avenue Paris: the new #peugeot #2008, the brand’s new #suv featuring an assertive design, and the #peugeot Quartz concept car, which embodies PEUGEOT’s vision of SUVs with an expressive design and innovative materials. An immersive experience allows visitors to learn about the benefits of the Grip Control adapted traction system.
Visitors have been enjoying the new “Beyond Cities” event at #peugeot Avenue Paris since it opened on 15 June. Two versions of the new #peugeot #2008 are on display at the brand’s flagship store on the #champselysees: the Allure finish is on display in a new Ultimate Red colour alongside the GT Line finish, a chic and sporty version available across all the brand’s models, presented in Pearl White.
Visitors to “Beyond Cities” can also immerse themselves in a 3D world, courtesy of an Oculus device. Anyone can take the wheel of the new #peugeot #2008 and test its versatility over any terrain, made possible by the Grip Control adapted traction system. The environment changes at random, and the vehicle adapts to the driving conditions: tarmac, mud, sand and snow.
“Beyond Cities” will run until 26 September 2016.
Peugeot Avenue Paris: 136 avenue des #champselysees – 75008 Paris
PeugeotAvenue
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