Press release
177KB
march 16, 2016 - Iveco
Iveco Stralis to be featured in Warner Bros. Pictures’ upcoming action adventure Batman v Superman: Dawn of Justice
Press release available only in original language.
CNH Industrial has partnered with its sister company Fiat Chrysler Automobiles North America (FCA US LLC) to provide vehicles for director Zack Snyder’s Batman v Superman: Dawn of Justice. The #film, which stars Ben Affleck and Henry Cavill is set for worldwide release beginning March 25, 2016, from #warnerbros. Pictures. The unique alliance between FCA US LLC and #warnerbros. Pictures for this #film includes the appearance of commercial vehicles from #cnhindustrial brand #iveco. The heavy-duty #iveco #stralis Hi-Way makes its cinematic debut in a high-speed chase scene alongside the iconic Batmobile. With much of the action in Batman v Superman: Dawn of Justice being captured in and around FCA’s own backyard of Detroit, #product integration was organic to the filmmakers’ vision, and FCA and CNH Industrial’s extensive brand and #product portfolio allowed the companies to address nearly every vehicle need for the #film. In addition to Iveco’s #stralis heavy-duty commercial vehicle, the film’s fleet includes Jeep, Dodge, Chrysler, FIAT, Alfa Romeo and Maserati vehicles. |
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