press release
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january 25, 2016 - conte of florence
Conte of Florence at Pitti Uomo 89
Conte of Florence's Autumn Winter 2016-2017 is a testament to the trend of previous seasons, offering an ever-more sophisticated product with a sports feel. The multi-functional clothes are designed to be layered and mixed up to create contemporary looks that are easily interchangeable.
The motto for the new Conte of Florence 2016-17 collection captures the spirit perfectly: Be yourself – It's always cool!
Autumn Collection
The lighter-weight pieces appear as ultra fine duvet jackets cut in new lines, soft coats in double cloth and waterproof coats of timeless British style. Destructured jackets and gracefully-cut ladylike clothes return to the fore.
The colours span three shade-sets: blues that stretch to a light sugar tone; greys that fade into black lit up by acid yellow, and beiges revived by dusty agate and ruby red.
Knitwear is given ample space, playing with ultralight consistencies and yarns that range from merino to cashmere mix. All next-season musts are present: knitted women's coats in block colours and patterns.
Winter Collection
As the cold sets in the layers get heavier: coats in bouclé check and down jackets that are longer, warmer and often embellished by fur collars.
Colours span from fiery red to peacock blue. The knitwear becomes more substantial and features nubby yarns, yak wool mixes, brushed mohair with shading effects or a woven texture.
All are set off by the ever-present array of Conte of Florence accessories, ranging from knitted hats to brand-new forms and models. New entries include wool cloth or soft hammered eco-leather bags. The shapes span smart barrel to classic shopper and dainty shoulder bags with matching purses. A knitted fedora has been introduced to the men's range.
Sports Line
The Sports range takes its inspiration from high-quota living, presenting a new take on the trends of yesteryear. 1950s and 60s retro nostalgia is given a new, snow-proof glamour aesthetic.
The Sports Woman will stand out on the slopes in total black glam chic with a high-octane feel. Precision-fits, technical fabrics teamed with nylon, base layers in technical ribbing, coated zips, embossed detailing, and shiny-mat contrasts make her a bona-fide snow celebrity. The range features a selection of trousers with central ribbing and integrated gaiters, and extra-long, lightweight down jackets in quirky shapes that make a nod to the past with a cut for the future. Knitwear has been made even more beautiful, flooded with light in outer layers with playful animal prints.
The off-piste wear moves away from glam chic to embrace a romantic chalet chic aesthetic in which the white and chalky spots are lit up with silver, while black is glittered with gold.
Heads are covered as they always were: soft angora hats, patterned wool cagoules, fur snoods bedecked in sequins and stones in both the glam ski and chalet chic part.
The Sports Man dares to be bold. Channelling the institutional white, red and blue, the look stands out for the graphics modelled on the base layers Kennedy once wore. Patches, wool yarn detailing, woven bands on cotton sweatshirts, felted knitwear, baseball caps and college-style cloth caps are all part of the no-nonsense, high-octane world of the men's sportswear range.
Total black returns for the downhill challenge. The waxed nylon added to technical jackets has been given a retro touch. Plaited merino base layers are embellished with active detailing like high-vis piping, bands and shock strips.
When it's time to relax, total black makes way for less-active options in natural shades: from teak to off-white and powder blue. Buffed fabrics, knitwear with Alcantara details, moleskin trousers, and twill weave sweatshirts take shape in clean-cut clothing of timeless style.
www.conteofflorence.com
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