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Above all, the aim is for #porsche #digital to work in partnership with innovators and leaders in new technologies, as well as cooperate with venture capital companies. #porsche also wants to invest directly in new companies that offer ideas and solutions for the #digital future. #porsche #digital, Inc., the U.S. subsidiary of #porsche #digital GmbH, is set to employ around 100 people.
Its mandate is to recognize digitalization strategies and trends in the U.S. market more quickly and to be able to develop and test solutions for #porsche – making its proximity to technology enterprises and start-ups of particular importance. The office will focus on the topics of digitalization, connectivity, and smart mobility.
“The car is the ultimate mobile device of the future, and the future is being written in #siliconvalley,” said Thilo Koslowski, Managing Director of #porsche #digital. “This means it is particularly important to be right next door to leading IT companies in the USA, as this allows us to identify trends early and invest in new technologies at the right time. In addition to our own potential for innovation, above all we want to form strong partnerships.” The company has already invested in the venture capital fund “E.ventures US.” In the future, these activities will be intensified and expanded by the office in Santa Clara.
More information on the press release
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