This fall, #jordanbrand reimagines, recreates and reintroduces the Air Jordan I, II, VIII, XI and XIII. Each was originally introduced as an oncourt silhouette, but soon took on a life off the court....
Released in 1989, the #airjordan IV represented everything that a young Michael Jordan needed: A stripped-down full-race basketball shoe complete with a lightweight nubuck upper and ventilation via in...
After breaking a bone in his foot during the 1985-86 season, Michael Jordan was forced to sit out more than 60 games. Chicago won only 30 games that season. Despite the setback, Jordan returned in mid...
“If you were watching College Basketball in the early ‘90s, the Fab Five stuck with you. They brought a new style of play. They had swagger to their game that I hadn’t seen at the college level before...
On April 14, #jordanbrand held the 16th annual #jordanbrand Classic at Barclays Center, which featured top high school basketball players representing the All-American Boys and Girls, Global and Regio...
Jordan Brand family member #russellwestbrook now owns the record for most triple-doubles. The achievement underscores an undeniable reality: Westbrook is in the midst of one of the greatest individual...
On a cold, crisp morning in 1985, famed sports photographer Chuck Kuhn stepped onto a remote Oregon airstrip to shoot a rising basketball star -- Michael Jordan. Rather than wear his team’s iconic red...
This summer, #jordanbrand celebrates two essential elements of the brand’s DNA: the iconic university blue color and premium craftsmanship. Each silhouette in this series of retro releases strikes a b...
When it originally released in 1989, the #airjordan IV was the coolest #airjordan ever. That’s not hyperbole — and not that type of “cool.” No, the #airjordan IV was literally cool, having a very simi...
This week, Jordan Brand’s college basketball schools -- California, Georgetown, Marquette, Michigan and North Carolina -- will debut exclusive #ajxxxilowpes in team colorways just in time for men’s an...
During All-Star Week, #jordanbrand is celebrating its history with New Orleans which dates back to Michael Jordan nailing the Carolina game-winning shot of the 1982 collegiate National Championship ga...
More than 30 years after the debut of the #airjordan I, #nike #golf is introducing the iconic silhouette to the course. “MJ introduced his provocative style of play to professional basketball in 1984,...
This year, #jordanbrand celebrates the 20th anniversary of entering the Chinese market by kicking off a new chapter of the “Commit to Win” campaign and opening two new Jordan-only stores in Chengdu an...
On Dec. 25, #jordanbrand is celebrating the Christmas Day tradition of marquee professional basketball match-ups and standout style with a line of player exclusive performance shoes inspired by the cl...
In 1996, #spacejam created a pop-culture phenomenon that introduced an entire generation to the intersection of #sport and culture. #jordanbrand will celebrate the 20th anniversary of the iconic #film...
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