september 03, 2012 - Lancia

In Venice, the debut of "She was here", the short film produced by Lancia and directed by Gabriele Muccino

The 69th Venice International Film Festival - of which Lancia is the main sponsor for the seventh year running - saw the presentation of “She was here”, a short art film produced by Lancia and written and directed by Gabriele Muccino and produced by his company Production Indiana. The showing took place yesterday evening at the Lancia Café - the exclusive meeting space set up near the swimming pool area overlooking the sea at the Hotel Excelsior on the Venice Lido – in the presence of Gabriele Muccino, Francesco Scianna, Lidia Vitale, Antonio Barbera, Olivier Francois. Stars of the work are Sicilian actor Francesco Scianna, who featured in Giuseppe Tornatore’s “Baarìa”, and young up-and-coming actress Helena Mattsson, who flew in from the United States to be directed by Gabriele Muccino. The new Lancia models, the Thema and the Flavia, were at their side on set, elegant divas and fitting representatives of a car maker which has been putting cars on the roads of Europe with confidence and class for more than a century.

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