Hasselblad appoints Global Creative Director

Press release available only in original language. 

Hasselblad has announced the appointment of #prheyden to Global Creative Director with immediate effect.

Pär brings nearly twenty years' experience to the role, including tenures at Volvo and Semcon. As the Global Creative Director for #hasselblad, Pär will be responsible for product design as well as brand execution for market communication and further developing the #hasselblad brand together with the marketing team.

Pär is well versed at building brands and strengthening market position through innovative and creative design strategies, skills he will bring to bear in his newly appointed role.