Longtime friend of the Maison, Michael B. Jordan, stepped onto the red carpet Saturday night at the 27th annual Producers Guild of America Awards wearing #piaget. The actor, who presented the Darryl F. Zanuck Award for Outstanding Producer of Theatrical Motion Pictures, donned his favorite #piaget Altiplano 38mm timepiece in 18-carat rose gold.
Mr. Jordan was recently spotted wearing the same model to the Los Angeles Film Critics Awards and wore the #piaget Altiplano 38mm 900P timepiece set with baguette and brilliant-cut diamonds to the 2016 Golden Globes.
Piaget has a longstanding love affair with Hollywood and a strong commitment to cinema and the arts. The Maison will be a title sponsor of the Film Independent Spirit Awards, taking place on Saturday, February 27th in Santa Monica, CA for the ninth consecutive year.
About #piaget
It was in La Côte-aux-Fées that Georges-Edouard #piaget set up his first workshop in the family farmhouse and devoted himself to producing high-precision movements. This was back in 1874 and marked the start of an ever-growing reputation. In 1943, the company took a decision that would prove crucial to its future by registering its brand name.
But #piaget was also a style: a marriage of gold and an explosion of color, new shapes, precious gems, and dials made of hard stones.
Rich with 140 years of history, the ever-bold brand, innovated by offering jewels in motion, extravagant Haute Joaillerie collections, and incredible watches to become today one of the world's most prestigious watchmaker-jewelers.
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