Press Release
121KB
november 13, 2015 - Nissan
Nissan Stadium gets a new marquee sign
Earlier this year, #nissan and the Tennessee Titans announced the formation of a 20-year, exclusive naming-rights #partnership that rebrands Nashville's downtown stadium as #nissan Stadium. On Thursday, Nov. 12, the first, giant #nissan marquee sign was raised on the stadium, calling even greater attention to Nissan’s #partnership with the Titans and its presence in Middle Tennessee.
Some quick facts on the new #nissan marquee:
- It is one of the largest stadium signs in the world weighing approximately 35 tons.
- The giant letters in “NISSAN” are 15 feet tall; the “STADIUM” letters are 7.5 feet tall.
- The sign has the unique capability to support various community programs and national holidays by changing the color of the word “Stadium.” (Example: green lighting for St. Patrick’s Day, pink lighting for Breast Cancer Awareness games, camouflage design for Salute to Service events, etc.).
- The sign is consistent with Nissan’s commitment to sustainability with letters that feature energy-efficient LED lights.
- The sign was designed and fabricated in Tennessee by Brand Imaging Group and A-1 Signs.
- An identical sign will be placed on the west side of #nissan Stadium in the coming weeks along with additional #nissan activation on the stadium campus.
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