Cookie Consent by Free Privacy Policy website DS brand announces entry into the Iranian market, with Arian Group
october 08, 2015 - DS

DS brand announces entry into the Iranian market, with Arian Group

Addressing journalists and dignitaries at a press conference in #teheran on Tuesday 6 October, #ds sales & marketing VP Arnaud Ribault and #ariangroup President Daryoush Biria announced the entry of #ds Brand into the Iranian market. Iran’s first #ds Store will be opening in the capital in a few months’ time.

At the prestigious Dedarino Royal restaurant in the Tajrish neighbourhood of #teheran yesterday, #ds and the #ariangroup announced their #partnership on distribution of #ds models in #iran.

The #ariangroup, specialists in automotive retail since 2011, enjoys a solid reputation for service quality. Their Teheran-based subsidiary ATI MOTOR will be importing, selling and providing aftersales service for #ds models in #iran consistent with #ds standards.

In the words of #ds sales & marketing VP Arnaud Ribault, "Our #partnership with the #ariangroup marks a strategic phase in international development of the #ds brand. French luxe values find a very strong resonance in #iran, and the Iranian market holds great promise for the #ds brand".

ARIAN Group President, Daryoush Biria, said "The #ds brand stands for design, technology, refinement and French elegance. We're delighted to have secured exclusive rights to distribute the #ds line in #iran and I have no doubt that Iranian customers will be thrilled by these superb cars. "

An immersive digital experience of the #ds brand is accessible to the Iranian public starting from 6 October 2015 with launch of the website www.driveds.ir, a magazine-format digital showcase strong on visuals and animations spotlighting the avant-garde style, refinement, attention to detail, advanced technology and exceptional dynamic comfort of #ds.

The website features all the models to be released on the Iranian market in the coming months: the #ds flagship model New #ds 5, the prestige sedan #ds 5LS, and the sleek, powerful #ds 6 SUV. All three will be available in petrol versions with automatic transmission, addressing the expectations and specificities of the Iranian market. Other models will follow.